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Genies
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Genies

Genies is an AI character and avatar technology company building tools for interactive digital identity across entertainment, gaming, and licensed IP. Its platform centers on customizable avatars, creator-facing production tools, and SDKs that let partners turn characters, talent, and franchises into persistent digital experiences instead of one-off social gimmicks.

That positioning matters for K-ent because the company now sits inside a new rollout with Naver Webtoon. The two companies are bringing creator-approved character chat, digital collectibles, and expanded lore unlocks to WEBTOON's English-language platform, starting with titles like The Greatest Estate Developer and The Knight Only Lives Today. Genies is being framed as the tech layer behind the avatar and conversation experience, while WEBTOON keeps the emphasis on opt-in creator control and story-safe guardrails.

Genies' official press slate also shows the company moving deeper into rights-driven entertainment through partnerships and coverage tied to Sanrio, King Records, and the MLB Players Association. That makes the brand relevant beyond one headline. It is building infrastructure for AI characters, fandom interaction, and commerce-ready digital identity across the broader media business.

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Fans Also Ask

What is Genies?
Genies is an AI character and avatar technology company focused on interactive digital identity. Its platform includes avatar creation tools, SDKs for developers, and systems that help brands, talent, and IP owners build customizable characters for games, fan experiences, and digital products instead of relying on static promotional assets.
What is Genies doing with WEBTOON?
Genies is powering WEBTOON's new character-avatar initiative for the English-language platform. The rollout is built around creator-approved chat experiences, collectible unlocks, and expanded backstory interactions, with WEBTOON saying participation is opt in and designed to stay faithful to each story world rather than act like a generic chatbot layer.
Does Genies only work with celebrities?
No. Genies still works across talent and entertainment IP, but its official site and press materials now position the company more broadly around developers, rightsholders, and franchised properties. Recent coverage highlighted partnerships and projects involving WEBTOON, Sanrio, King Records, and the MLB Players Association alongside its creator and avatar tooling.

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WEBTOON and Genies Are Turning Hit Webtoon Characters Into Chat-Ready AI Avatars

WEBTOON and Genies are building creator-approved character chat avatars, collectibles, and lore unlocks into WEBTOON's English-language platform later this year.

PakApril 28, 2026
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