K-Culture
Korean culture, lifestyle, and trends
20 articles
Korean Culture Is No Longer a Trend. It's a Global Lifestyle.
The 2026 Overseas Hallyu Survey is the clearest evidence yet that Korean culture has stopped being a trend and started being a fixture. KOFICE confirms consumers now spend 14.7 hours and $16.60 per month on Korean content across 30 countries, as K-pop holds the top global image position for the ninth consecutive year.
SM Entertainment and UNICEF Korea Commit to 60 Indonesian Schools in New Partnership
SM Entertainment and UNICEF Korea signed their fourth partnership on March 27, pledging to install gender-separated toilets and water monitoring systems across 60 Indonesian schools by 2028. Hearts2Hearts members Carmen and Jiwoo attended the Jakarta ceremony.
ATEEZ’s Hongjoong Named Honorary World Vision Ambassador for Global 6K for Water
ATEEZ leader Hongjoong was officially appointed World Vision’s honorary global ambassador on March 26, formalizing three years of personal involvement with the Global 6K for Water campaign.
Jun Ji-hyun Returns to Cinema After 11 Years in Yeon Sang-ho's Colony
The actress who defined a generation of Korean cinema reunites with the Train to Busan director for a zombie thriller set in colonial-era Korea.
ITZY's Lia Launches "LIA CHOI" YouTube Channel With Home Tour Debut
ITZY’s Lia launched her personal YouTube channel “LIA CHOI” on March 18, 2026, pulling 46K subscribers and nearly 200K views within three days of her home tour debut video.
Kpop4Planet Co-Founders Named to National Geographic's 2026 NG33 List, Joining Harrison Ford and Stella McCartney
Kim Hye-kyeong and Nurul Sarifah, the co-founders of K-pop fan climate group Kpop4Planet, have been named to National Geographic's NG33 list for 2026, joining Harrison Ford and Stella McCartney in the Visionaries category.
RM's Quiet Donation Just Gave Korean Art History a New Catalog
A donation RM made in 2022 has resulted in a new catalog of 24 traditional Korean paintings held in global museums, published by the Overseas Korean Cultural Heritage Foundation.
Culinary Class Wars Turned Korea Into a Fine Dining Powerhouse. The Michelin Guide's 10th Anniversary Proves It.
Netflix's Culinary Class Wars drove a 23% spike in Michelin restaurant revenue. Korea's 2026 Michelin Guide, celebrating its 10th anniversary with a record 233 selections, is the data-backed proof of what the show built.
KPop Demon Hunters Is Rewriting Korea's Tourism Playbook
South Korea hit 18.9 million foreign visitors in 2025, an all-time record. The catalyst: a single Netflix animated film. The numbers tell the full story.
Mongle Mongle Mongle: The SBS Show That's Quietly Rewriting What Korean Dating TV Can Be
Korea's first romance reality show for young adults with developmental disabilities hit Netflix's Top 10 in its opening week. Here's why Mongle Mongle Mongle is one of the most important things on Korean television right now.
Jisoo Is Heading to Cannes: BLACKPINK Star Earns Madame Figaro Rising Star Award
Four days after Boyfriend on Demand premiered on Netflix, Jisoo received the 2026 Madame Figaro Rising Star Award from Canneseries, joining a lineup of globally recognized Western actresses.
Yoon Doojoon and Kwak Sun Young Join Brave Detectives for Season 5
Felix and Jun Ji-hyun Named Honorary Ambassadors for France-Korea 140th Anniversary
The French Embassy in Korea has appointed Stray Kids' Felix and actress Jun Ji-hyun as honorary ambassadors to mark 140 years of France-Korea diplomatic relations.
NCT WISH's "On the Map" Ends With 46 Million Views and a Global Fandom Explosion
NCT WISH's Mongolia adventure variety show pulled 46 million views across 186 regions, driving 20,000 new Mnet Plus subscriptions and proving the rookie group's global reach.
Hoshi Takes the Stage at South Korea's Independence Day with Taekwondo Dance
SEVENTEEN's Hoshi performed a 20-minute Taekwondo dance at South Korea's 107th Independence Day commemoration, debuting the ROK Army Band's new Taekwondo Demonstration Team before 5,000 citizens.
The Great Escape: The Story Season 2 Is Confirmed and Coming to TVING
TVING has officially confirmed The Great Escape: The Story Season 2, the sixth installment of Korea's most ambitious escape room variety franchise. Yeo Jin Goo is out. Director Lee Woo-hyung is back. The rest of the cast lineup remains TBD.
Tiffany Young Becomes First Girls' Generation Member to Marry, Registers Marriage With Byun Yo Han
Girls' Generation's Tiffany Young and actor Byun Yo Han officially registered their marriage on February 27, making Tiffany the first SNSD member to wed. The couple met on the set of Disney+'s Uncle Samsik in 2024.
2PM's Taecyeon Is Getting Married on April 24: Everything We Know About His Wedding and Bride
Ok Taecyeon's April 24 wedding is confirmed. Everything we know about the 2PM star's bride, the handwritten fan letter, the Paris proposal, and what's next for Taecyeon.
Anderson .Paak's "K-Pops!" Brings K-Pop to Hollywood With His Son by His Side
Nine-time Grammy winner Anderson .Paak's directorial debut is a semi-autobiographical comedy about discovering his estranged son is training to become a K-pop idol. Starring alongside his real-life son Soul Rasheed, with aespa on the soundtrack and G-DRAGON in a cameo, the film hits US theaters February 27.
Korea's Psychic Are the New Reality TV Stars. But at What Cost?
Disney+'s Battle of Fates 49 pits 49 psychic, tarot readers, and fortune tellers against each other in Korea's most talked-about reality show. But a controversy involving a fallen firefighter has exposed the thin line between cultural exploration and exploitation.