

Label
MW Entertainment
MW Entertainment is the Seoul-based label Lee Won-min launched in January 2026 after leaving RBW and the wider structure around WM Entertainment, the company he originally founded in 2008. The agency opened with real operating weight instead of startup theatre. It inherited USPEER as its first core act and took control of the group's contracts and trademark rights, giving the new label an immediate reason to matter in the K-pop market. That origin story also carries a sharper industry angle. Lee previously helped launch acts including Oh My Girl and Lee Chae Yeon, so MW enters with executive credibility, not just fresh branding. Right now the company reads as a focused operator built around artist transfer, comeback execution, and the promise of a future boy group rather than a broad roster race.
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USPEER group photo used in comeback coverage. Photo: MW Entertainment
Fans Also Ask
What is MW Entertainment?
MW Entertainment is the South Korean label Lee Won-min launched in January 2026 after leaving RBW and the WM Entertainment structure he originally built. The company opened in Seoul and immediately positioned itself as an active operator by taking over USPEER as its first flagship act.
Who founded MW Entertainment?
MW Entertainment was founded by Lee Won-min, the executive best known for originally establishing WM Entertainment in 2008. After departing RBW in 2025, he launched MW in early 2026 and used the new company to begin a fresh label chapter built around active artist management.
Which artist is signed to MW Entertainment?
USPEER is the clearest publicly confirmed act tied to MW Entertainment right now. When the label launched, it announced that the group's contracts and trademark rights had transferred over, making USPEER the company's first major proof point in the market.
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