SLL

SLL, short for Stories Lead Life, has evolved from the old JTBC Studios identity into one of the most important pieces of Korea's content infrastructure. The company develops, produces, invests in, and distributes scripted and unscripted work across television, film, OTT, and international co-production, which is why it matters beyond any single hit title. SLL is not just a producer anymore. It functions like a studio system.

The scale is visible in the library. SLL sits behind titles such as The World of the Married, My Liberation Notes, and Extraordinary Attorney Woo, while also operating inside a broader network that reaches global partners and the US label wiip. That position lets SLL move Korean IP outward while keeping one foot in the domestic broadcaster ecosystem and another in platform-facing global growth. In practical terms, it is one of the companies most responsible for connecting Korean prestige storytelling to viewers on services like Netflix.

What keeps SLL important in 2026 is breadth. The company spans planning, production, investment, and distribution, which puts it in direct conversation with scaled studios such as Studio Dragon and CJ ENM. With Extraordinary Attorney Woo still central to its global identity and newer projects constantly feeding the slate, SLL remains one of the clearest examples of how Korea's drama business has matured into a true studio economy.