VAST Entertainment

VAST Entertainment (바스트 엔터테인먼트) is a Seoul-based talent agency founded in 2015 by actor Hyun Bin and his acting coach, CEO Kang Geon-taek. Built around selective, high-investment artist management, VAST prioritizes depth over scale. Its roster is compact by industry standards, yet it carries more commercial and critical weight per name than almost any boutique agency in Korea.

The company built its reputation on Hyun Bin, whose 2019 Netflix hit Crash Landing on You became one of the defining moments of the Korean Wave global expansion. Hyun Bin co-founded VAST and remains its flagship artist. Yoo Hae-jin, one of Korea most respected character actors, joined the roster and reinforced the agency standing as a home for credible, adult-skewing talent. The current roster also includes actors Shin Do-hyun, Kim Woo-gyeom, Kim Seo-an, Ryu Hye-young (joined June 2025), and Hwang Woo-sul-hye (joined September 2025). In 2025, VAST also formalized a partnership with CRAFT_42 Entertainment to extend support to actor and singer Jang Keun-suk.

VAST operates as a full-service management company with deep experience navigating international film and drama markets. For Korean talent looking for a boutique operation with genuine industry reach, it remains one of the most credible names in the business.