GroupBlockberry Creative
LOONA
LOONA (이달의 소녀) was one of K-pop's most ambitious group launches: a 12-member project rolled out through solo singles, unit records, and a long pre-debut campaign before the full-group debut under Blockberry Creative in 2018. That structure gave the group an unusually deep catalog from day one and helped turn tracks like Hi High, Why Not?, and Flip That into cult-pop reference points far beyond Korea. The group's story is also inseparable from its fracture. Legal fights with Blockberry Creative pushed the original lineup apart, while members such as HyunJin, YeoJin, and Yves carried the name's afterlife into separate post-LOONA chapters. Even inactive as a full team, LOONA still matters because its pre-debut architecture, internet-native fandom, and visual identity changed how labels thought about rollout strategy. HITKULTR tracks the group's discography, member links, and the long shadow LOONA still casts over fourth-generation girl-group storytelling.
3 articles5 creditsDebut: August 19, 2018South Korean
Gallery
Discography
2022
MidnightMini Album
Full GroupBlockberry Creative
2022
Flip ThatMini Album
Full GroupBlockberry Creative
2021
HashMini Album
Full GroupBlockberry Creative
2021
QueendomSingle
Full GroupBlockberry Creative
2018
Hi HighMini Album
Full GroupBlockberry Creative
Fans Also Ask
How many members are in LOONA?
LOONA launched as a 12-member group: HeeJin, HyunJin, HaSeul, YeoJin, ViVi, Kim Lip, JinSoul, Choerry, Yves, Chuu, Go Won, and HyeJu. Chuu was removed from Blockberry Creative's official roster in late 2022, but the original 12-member structure is still the frame most fans use when talking about LOONA's full-group era.
When did LOONA debut?
LOONA debuted as a full group on August 20, 2018 with the EP [+ +] and the title track Hi High. The official launch came after a long pre-debut project that introduced each member through solo singles and unit releases starting in October 2016.
What happened to LOONA?
LOONA's full-group run collapsed after contract disputes with Blockberry Creative. By 2023 the members had won key legal fights, exited the agency, and split into new chapters including solo careers and new teams. The original group remains one of K-pop's clearest examples of how a major fandom can outlast a broken label structure.
What sub-units does LOONA have?
LOONA's core sub-units are LOONA 1/3, Odd Eye Circle, and yyxy. Those units were central to the group's pre-debut rollout and gave the catalog a deeper narrative than most rookie campaigns, letting members establish distinct sounds before the full group officially arrived.
Is LOONA still active as a full group?
No. LOONA is not currently active as a full 12-member group. The members moved into separate agencies and projects after the Blockberry Creative dispute, but the brand still carries cultural weight because the catalog, the fandom, and the group's visual language remain highly influential.
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