Agency
Namoo Actors
Namoo Actors (나무엑터스) is a South Korean talent management agency founded on January 15, 2004, by president Kim Jong-do. Headquartered in Gangnam, Seoul, the agency takes its name from the Korean word for tree, a metaphor for deliberate growth and deep roots.
The agency launched with 50 million won in capital and an immediate A-list: Moon Geun-young, Shin Se-kyung, Kim Kang-woo, and Kim Tae-hee joined in its early years. That early bet on quality over quantity set a template that has defined the company ever since. Namoo Actors does not rush its roster, preferring to develop long-term relationships with actors who have the work ethic and range to build careers that outlast trends.
Today, the agency represents some of Korea's most in-demand screen talent. Song Kang rose to global recognition through Netflix productions Sweet Home, Nevertheless, and Lovely Runner, cementing his reputation as one of streaming's most reliable draws. Lee Joon-gi, one of Korean cinema's most decorated action actors, is a Hallyu icon whose career spans Arang and the Magistrate, Moon Lovers: Scarlet Heart Ryeo, and Flower of Evil. Park Min-young is a rom-com specialist whose consistent chart performance across multiple streaming platforms has made her one of the genre's defining figures. Cha Seo-won broke through with The Second Husband (2022) and returned post-military service with Spring Fever (2026).
The full roster also includes Park Eun-bin, Roh Jeong-eui, Koo Kyo-hwan, and SeoHyun of Girls' Generation. Namoo Actors operates with the conviction that actors built on craft endure, and two decades of results back that conviction.
Fans Also Ask
When was Namoo Actors founded?
Namoo Actors was founded on January 15, 2004, by president Kim Jong-do. The agency was established with 50 million won in capital and immediately signed an A-list roster that included Moon Geun-young, Kim Kang-woo, Kim Tae-hee, and Shin Se-kyung in its early years.
Who are some of the biggest names on Namoo Actors' roster?
Namoo Actors represents Song Kang, Lee Joon-gi, Park Eun-bin, Koo Kyo-hwan, Roh Jeong-eui, Kang Ki-young, Kim Hyo-jin, Lee Yoon-ji, Park Ji-hyun, Lee Jung-ha, and Yoo Jun-sang, among others. The agency focuses on actors and has built a reputation for long-term career development over rapid expansion.
What does the name Namoo mean?
Namoo (나무) is the Korean word for tree. The name reflects the agency's philosophy of deliberate growth and deep roots, placing consistent career development over short-term visibility. Their logo also resembles a tree, reinforcing this founding metaphor.
Where is Namoo Actors headquartered?
Namoo Actors is headquartered at the Samgyeong Building, 5th Floor, 96-4 Nonhyeon-dong, Gangnam, Seoul. The Gangnam address is consistent with most of Seoul's major talent agencies, which cluster in this district of the city.
How has Namoo Actors grown since its founding?
Namoo Actors celebrated its 10th anniversary in January 2014, having expanded from its 50-million-won founding into one of South Korea's most respected actor agencies. By 2025, the agency was still actively recruiting new talent through open auditions while maintaining a roster anchored by established Hallyu stars.
