ONE Label

ONE Label is the renamed internal division at JYP Entertainment previously known to fans as Division 1, the operating unit long tied to acts such as 2PM and Stray Kids. It is not a standalone label in the classic legal sense. It functions more like a management and execution hub inside JYP's larger system, which is exactly why it matters. These internal units often shape comeback planning, artist scheduling, A&R coordination, and day-to-day market strategy long before the public sees the final product.

The division became more visible after JYP reorganized and renamed its artist-management structure in late 2024. That shift gave fans and industry watchers a clearer label for a layer of power that had always existed behind the scenes. Instead of talking vaguely about JYP as one monolith, the market now had a more precise way to identify which internal team was steering specific artists and release pipelines.

ONE Label's profile rose further in 2026 when Billboard Women in Music recognized Song Ji-eun, also known as Shannen, in a leadership role spanning both JYP Japan and ONE Label. That kind of industry acknowledgment matters because it signals that the division is not just back-office admin. It is part of the operating structure behind some of JYP's most globally visible artist businesses, making ONE Label a useful lens into how major K-pop companies actually distribute creative and commercial power.