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ABEMA
HYBE and Geffen Records found a reliable Japanese launchpad for their next global girl group in ABEMA. The streaming platform has become a serious home for appointment-viewing youth and music programming, and its role in HYBE x Geffen Records' World Scout: The Final Piece gave the joint venture a local broadcast partner with real reach. That matters because ABEMA is not just hosting clips. It is framing the scouting process as weekly event television, then turning the May 12 finale into a live-market test for the post-KATSEYE era. For entertainment companies trying to build cross-border fandom fast, ABEMA offers something still rare in Japan's digital video market: a native platform that can make talent development feel urgent in real time.
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Ambassadors & Partners
2026
World Scout: The Final PieceVariety Show
2026
World Scout: The Final PieceVariety Show
2026
World Scout: The Final PieceVariety Show
2026
World Scout: The Final PieceVariety Show
2026
World Scout: The Final PieceVariety Show
2026
World Scout: The Final PieceVariety Show
Fans Also Ask
What is ABEMA?
ABEMA is a Japanese streaming television platform that mixes always-on channels with on-demand viewing across entertainment, sports, anime, drama, and music. The service has become a strong digital home for youth-focused programming, which is why it made sense as the broadcast partner for HYBE x Geffen's World Scout: The Final Piece.
Where can you watch World Scout: The Final Piece?
World Scout: The Final Piece streams on ABEMA, which carries the full audition series and its May 12 live finale in Japan. ABEMA positioned the show as a weekly event and gave HYBE x Geffen a local platform that could package the final-member reveal as a real-time pop culture moment instead of a delayed update.
Does ABEMA carry K-pop and Korean entertainment programming?
Yes. ABEMA runs dedicated K-pop and Korean drama programming alongside its broader entertainment lineup, and it has used that vertical to support projects like World Scout: The Final Piece. That makes the platform especially valuable for labels that want a Japan-facing launchpad without losing global pop framing.
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