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iWill Media
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iWill Media

iWill Media (아이윌미디어) is a Seoul drama-production company built for steady mainstream durability rather than one-off prestige headlines. Founded in 2010 by producer-executive Kim Jong-shik, the company developed its footprint by supplying broadcaster-friendly scripted series that can move between romance, legal drama, thriller, and melodrama without losing commercial readability.

That range is the real business story. Public company profiles and industry coverage tie iWill to titles including Black, Just Between Lovers, Witch at Court, On the Verge of Insanity, Moon in the Day, and more recent projects in the Terapin Studios era. Since 2022, the company has operated inside the wider NPX Capital structure, which gives it stronger capital backing while preserving its practical, producer-led identity.

On HITKULTR, iWill matters because it represents the kind of Korean studio that quietly shapes a large stretch of the drama market. It is not built around flashy fandom branding. It is built around getting cast-led TV made at scale and keeping those projects in circulation across broadcaster and platform ecosystems.

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Gallery

Lee Young-ae, lead of iWill Media's Jae Yi's Young In, at a press event, February 2025 / Ten Asia CC BY 3.0

Artists & Groups

Yook Sung-jae
Yook Sung-jaeArtist
Debut 2012

Fans Also Ask

What is iWill Media?
iWill Media is a South Korean drama production company founded in 2010 by producer-executive Kim Jong-shik. The Seoul studio built its name through mainstream scripted work that could serve broadcasters and later streamers without leaning on one narrow genre identity or a single prestige brand.
Who founded iWill Media?
iWill Media was founded by Kim Jong-shik, a producer with experience across Korean television production. That broadcaster-facing background shaped the company early and helped it become known for commercially legible drama packaging rather than purely auteur-driven or experimental series development.
What dramas has iWill Media produced?
iWill Media is associated with titles including Black, Just Between Lovers, Witch at Court, Doctor Detective, May I Help You?, and Moon in the Day. The list matters because it shows a studio comfortable moving between thriller, romance, legal drama, and melodrama while still keeping projects accessible to large Korean audiences.
Who owns iWill Media now?
Since 2022, iWill Media has operated under the broader Terapin Studios and NPX Capital structure. In a market where drama budgets, rights competition, and platform demands have all escalated, that backing gives the studio more room to compete on development, financing, and cast-led project packaging.
What is iWill Media working on now?
One of iWill Media's current headline projects is Jae Yi's Young In, the drama that reunites Lee Young-ae and Yoo Ji-tae. The project underlines that the company is still active in cast-driven Korean television production rather than just relying on older catalog recognition.

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