Studio White

Studio White is the new joint webcomic production label built by LINE Digital Frontier, REDICE STUDIO, and KADOKAWA to adapt established Japanese franchise IP into premium vertical-scroll series for WEBTOON. It is not just a branding wrapper around one launch. The venture matters because it combines Japanese publishing rights, Korean webcomic production muscle, and WEBTOON-scale platform distribution in a single pipeline.

The public launch centered on a new Record of Lodoss War webcomic, which makes the strategy clear. Studio White is being positioned as a format-conversion engine for recognizable fantasy properties that already carry legacy value, but need fresh serialization logic for mobile-first readers. That gives the label a sharper editorial identity than a generic adaptation unit.

In practical terms, Studio White sits where some of the strongest cross-border IP business is heading: fewer one-off licensing moves, more deliberate co-production structures that can reopen Japanese catalog titles for a global comics audience. For HITKULTR, that makes the company relevant as a media brand to watch, not just a footnote inside a press cycle.