The Pulse of K-Entertainment

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#Creator Economy

2 articles

The Korea Fair Trade Commission building in Sejong, South Korea
K-Culture4 min read

KFTC Is Finally Auditing How Webtoons and Web Novels Pay Creators

KFTC has begun auditing revenue splits, MG recoupment, and secondary-rights clauses across Korea's webtoon and web novel business, putting creator pay at the center of the industry's 2026 story.

PakMay 11, 2026
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The 2026 The Senses of K-Culture poster uses black and gold design to introduce Korea's regional creator program.
K-Culture5 min read

Korea Just Recruited 1,152 Creators From 98 Countries to Build Hallyu's Next Growth Engine

South Korea has recruited 1,152 creators from 98 countries and paired that scale with a separate 120-person field program, showing how Hallyu is evolving into a creator-led K-culture distribution system.

PakMay 11, 2026
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