
Felix Took a Selfie With Samsung's Chairman. The Internet Lost It.
Felix posted a selfie with Samsung Chairman Lee Jae-yong at the Blue House state luncheon for French President Macron. Fans had one question: Was it shot on a Galaxy?

SEVENTEEN Renews With Pledis as All 13 Stay Together
SEVENTEEN renewed with Pledis Entertainment as a full 13-member group for the second time, extending one of K-pop's rarest long-term success stories.

From Trot Prince to Marine: Jung Dong-won Military Transformation
Jung Dong-won, the 19-year-old Trot Prince who voluntarily enlisted in Korea's Marine Corps, completed his basic training and appeared at the 1327th class graduation ceremony on April 2, 2026.
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Gold Land: Park Bo-young Returns to Disney+ in a Crime Thriller About Greed and Survival

Romance 101 Webtoon Gets K-Drama Adaptation: The Casting, The Controversy

Hook Entertainment CEO Kwon Jin-young Gets Suspended Sentence for 4 Billion Won Embezzlement

&TEAM Unveils Grammy-Linked Producers and BTS Collaborators for April Comeback "We on Fire"

Shin Ye Eun Joins Park Bo Gum in Talks for Time-Slip Romance Night Traveler

Mark Leaves NCT and SM Entertainment After 10 Years

Wonho Lands Another XO, Kitty Playlist Slot on Netflix

1Jennie Makes History as First Female K-Pop Soloist With Multiple RIAA Platinum Singles
2EJAE Is the Most-Streamed K-Pop Artist in America
3SEVENTEEN Makes History at Hong Kong's Kai Tak Stadium: First K-Pop Act to Sell Out Four Shows
4i-dle Announces 10-City North American Arena Tour for Summer 2026
5Lisa Hints at New Solo Album During BLACKPINK Livestream
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SEVENTEEN Renews With Pledis as All 13 Stay Together
SEVENTEEN renewed with Pledis Entertainment as a full 13-member group for the second time, extending one of K-pop's rarest long-term success stories.

From Trot Prince to Marine: Jung Dong-won Military Transformation
Jung Dong-won, the 19-year-old Trot Prince who voluntarily enlisted in Korea's Marine Corps, completed his basic training and appeared at the 1327th class graduation ceremony on April 2, 2026.

Gold Land: Park Bo-young Returns to Disney+ in a Crime Thriller About Greed and Survival
Park Bo-young returns to Disney+ in Gold Land (골λλλ), a 10-episode crime thriller about greed, survival, and one airport security officer who finds 150 billion won in smuggled gold and decides to keep it. Premieres April 29, 2026.

Romance 101 Webtoon Gets K-Drama Adaptation: The Casting, The Controversy
The beloved Naver romance webtoon Romance 101 is being adapted into a Korean drama for JTBC, with Hwang In-youp, Cho Yi-hyun, and THE BOYZ's Younghoon in talks for the lead roles. The casting has already sparked controversy online.

Hook Entertainment CEO Kwon Jin-young Gets Suspended Sentence for 4 Billion Won Embezzlement
Hook Entertainment CEO Kwon Jin-young received a suspended prison sentence for embezzling 4 billion won over 10 years. Here is what the verdict means for the agency and its artists.

&TEAM Unveils Grammy-Linked Producers and BTS Collaborators for April Comeback "We on Fire"
&TEAM drops the tracklist for their third mini-album "We on Fire" (April 21), featuring Bang Si-hyuk, a Grammy-winning Bad Bunny collaborator, and producers who have worked with BTS and TXT.

Shin Ye Eun Joins Park Bo Gum in Talks for Time-Slip Romance Night Traveler
Park Bo Gum and Shin Ye Eun are both reviewing offers to lead Night Traveler, a time-slip romance from Boys Over Flowers writer Yoon Ji Ryeon that spans 1937 and the present day.

Mark Leaves NCT and SM Entertainment After 10 Years
SM Entertainment confirmed on April 3, 2026 that Mark will conclude his exclusive contract on April 8, ending his membership in NCT, NCT 127, and NCT Dream after a 10-year run.

Wonho Lands Another XO, Kitty Playlist Slot on Netflix
Wonho earns another XO, Kitty soundtrack placement on Netflix, extending a rare consecutive-season run that keeps his English-pop catalog in global circulation.

Felix Took a Selfie With Samsung's Chairman. The Internet Lost It.
Felix posted a selfie with Samsung Chairman Lee Jae-yong at the Blue House state luncheon for French President Macron. Fans had one question: Was it shot on a Galaxy?

TAEYANG Announces QUINTESSENCE: First Solo Album in 3 Years
TAEYANG announces QUINTESSENCE, his first solo album in nearly three years. The BIGBANG vocalist's comeback teaser drops ahead of Coachella 2026, where BIGBANG performs April 12 and 19.

Tiffany Young Signs 360 Deal with Pacific Music Group, 10th Anniversary Solo Album Coming in May
Tiffany Young signs a 360 deal with Pacific Music Group for recording and management. Her 10th anniversary solo album drops May 2026, marking PMG's first Korean roster signing.
K-Pop
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SEVENTEEN Renews With Pledis as All 13 Stay Together
SEVENTEEN renewed with Pledis Entertainment as a full 13-member group for the second time, extending one of K-pop's rarest long-term success stories.

&TEAM Unveils Grammy-Linked Producers and BTS Collaborators for April Comeback "We on Fire"
&TEAM drops the tracklist for their third mini-album "We on Fire" (April 21), featuring Bang Si-hyuk, a Grammy-winning Bad Bunny collaborator, and producers who have worked with BTS and TXT.

Wonho Lands Another XO, Kitty Playlist Slot on Netflix
Wonho earns another XO, Kitty soundtrack placement on Netflix, extending a rare consecutive-season run that keeps his English-pop catalog in global circulation.

Felix Took a Selfie With Samsung's Chairman. The Internet Lost It.
Felix posted a selfie with Samsung Chairman Lee Jae-yong at the Blue House state luncheon for French President Macron. Fans had one question: Was it shot on a Galaxy?
K-Drama
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Gold Land: Park Bo-young Returns to Disney+ in a Crime Thriller About Greed and Survival
Park Bo-young returns to Disney+ in Gold Land (골λλλ), a 10-episode crime thriller about greed, survival, and one airport security officer who finds 150 billion won in smuggled gold and decides to keep it. Premieres April 29, 2026.

Romance 101 Webtoon Gets K-Drama Adaptation: The Casting, The Controversy
The beloved Naver romance webtoon Romance 101 is being adapted into a Korean drama for JTBC, with Hwang In-youp, Cho Yi-hyun, and THE BOYZ's Younghoon in talks for the lead roles. The casting has already sparked controversy online.

Park Seo Joon Leads Disney+'s Crime Noir 'Born Guilty' in His Darkest Role Yet
Park Seo Joon ditches the romantic leads for a 1980s crime noir villain in Born Guilty, a Disney+ webtoon adaptation directed by Hong Won Chan (Deliver Us from Evil). Um Tae Goo and Jo Hye Joo complete the cast. Premiering 2027.

Jung Hae-in and Shin Se-kyung in Talks for K-Drama βLove Virusβ
Jung Hae-in and Shin Se-kyung are both reviewing offers for Love Virus, a new K-drama romance directed by PD Kim Seok-yoon of My Liberation Notes. Neither has signed yet.
K-Culture
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Olympic Figure Skater Cha Jun Hwan Signs with Fantagio, Eyes Entertainment Career
Korea's top male figure skater signs his first entertainment agency contract with Fantagio, joining Cha Eun-woo and Kim Seon-ho's agency as the 'sportainer' trend accelerates.

Korean Culture Is No Longer a Trend. It's a Global Lifestyle.
The 2026 Overseas Hallyu Survey is the clearest evidence yet that Korean culture has stopped being a trend and started being a fixture. KOFICE confirms consumers now spend 14.7 hours and $16.60 per month on Korean content across 30 countries, as K-pop holds the top global image position for the ninth consecutive year.

SM Entertainment and UNICEF Korea Commit to 60 Indonesian Schools in New Partnership
SM Entertainment and UNICEF Korea signed their fourth partnership on March 27, pledging to install gender-separated toilets and water monitoring systems across 60 Indonesian schools by 2028. Hearts2Hearts members Carmen and Jiwoo attended the Jakarta ceremony.

ATEEZβs Hongjoong Named Honorary World Vision Ambassador for Global 6K for Water
ATEEZ leader Hongjoong was officially appointed World Visionβs honorary global ambassador on March 26, formalizing three years of personal involvement with the Global 6K for Water campaign.
K-Fashion
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Felix and Gong cha Drop the Artist Felix Campaign
Gong cha Global and Felix launch the Artist Felix campaign, paralleling music creation with hyper-personalized bubble tea. An April limited-time matcha and taro drink drops next.

DAY6 x Umbro Unveil Seoul Collection With Seongsu Pop-Up
DAY6 drop a Seoul-inspired 60th anniversary collection with British heritage brand Umbro, featuring Han River stripe sneakers and a Seongsu pop-up open through April 12, 2026.

SONGZIO's "Lyrical Armor" Dressed BTS for the ARIRANG Comeback
Korean designer Jay Songzio built 80 custom looks rooted in Joseon-era armor and traditional folk garments for BTS's historic Gwanghwamun comeback concert on March 21, 2026.

Yuqi Named Tiffany & Co. Brand Ambassador, Marks the Moment in Beijing
Song Yuqi of i-dle became a Tiffany & Co. brand ambassador in January 2026, with her debut photoshoot and Beijing store opening appearance now putting the partnership in the spotlight.