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BLISSOO
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BLISSOO

BLISSOO is the entertainment label Jisoo founded in February 2024 to take full creative ownership of her solo career. The name blends "bliss" with "Jisoo," and the label handles everything from music releases to acting projects and brand partnerships. US music distribution runs through Warner Records, giving BLISSOO global reach from day one. The label's debut release, the mini-album Amortage (February 2025), laid out Jisoo's solo identity: four tracks of bubbly, retro-tinged pop with a dreamy visual universe, drawing comparisons to Kylie Minogue and Carly Rae Jepsen. Its single "Earthquake" became Jisoo's first number-one on Billboard's World Digital Song Sales chart. It was a deliberate pivot from BLACKPINK's hard-hitting sound, proving Jisoo could carve out her own lane. In May 2025, Jisoo released "Eyes Closed," expanding her solo discography further. BLISSOO also announced the 2025 JISOO ASIA TOUR "LIGHTS, LOVE, ACTION!" spanning Manila, Bangkok, Tokyo, Macau, Taipei, Hong Kong, and Hanoi, confirming her as a solo draw across the region. BLISSOO manages Jisoo's growing acting portfolio, which includes the Netflix romantic comedy Boyfriend on Demand (March 2026), the JTBC series Newtopia, and the upcoming film Omniscient Reader: The Prophecy. Combined with her ambassador roles at Dior and Cartier, the label positions Jisoo as a multi-platform entertainer who no longer needs a group to command global attention. Among the wave of solo labels launched by BLACKPINK members after their 2023 contract restructuring, BLISSOO stands out for its scope. Where ODD ATELIER and LLOUD focus primarily on music, BLISSOO operates as a full entertainment company spanning music, film, and commercial partnerships.
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What is BLISSOO?
BLISSOO is the entertainment label Jisoo founded in February 2024 to manage her solo career with full creative ownership. The name blends the words bliss and Jisoo. The label operates as a full entertainment company spanning music releases, acting projects, and commercial brand partnerships, with US music distribution handled by Warner Records.
What has BLISSOO released?
BLISSOO's debut release was the mini-album Amortage in February 2025, featuring four tracks of bubbly retro-tinged pop. Its lead single Earthquake became Jisoo's first number-one on Billboard's World Digital Song Sales chart. A follow-up single, Eyes Closed, arrived in May 2025. The label also produced the 2025 JISOO ASIA TOUR spanning Manila, Bangkok, Tokyo, Macau, Taipei, Hong Kong, and Hanoi.
What makes BLISSOO different from other BLACKPINK member labels?
While ODD ATELIER (Jennie's label) and LLOUD (Lisa's label) focus primarily on music, BLISSOO operates as a full entertainment company. Under BLISSOO, Jisoo has expanded into film and television, including the Netflix romantic comedy Boyfriend on Demand (2026), the JTBC series Newtopia, and the upcoming film Omniscient Reader: The Prophecy, alongside ambassador roles at Dior and Cartier.
Is Jisoo still in BLACKPINK?
Yes. Jisoo renewed her group activities contract with YG Entertainment in 2024, meaning she will continue as a BLACKPINK member while also pursuing her solo career under BLISSOO for individual music and acting projects. The two arrangements coexist separately.

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