Jang Wonyoung

Jang Wonyoung (장원영; born August 31, 2004, Seoul, South Korea) won Mnet's Produce 48 in 2018 at 14 years old, becoming the show's youngest winner and, in retrospect, one of its most commercially significant. That single competition set the trajectory for a career built at the intersection of performance precision and cultural magnetism that few fourth-generation idols have matched. She debuted as center of the Korea-Japan project group IZ*ONE, then redebuted with IVE under Starship Entertainment in December 2021. IVE's commercial run has been exceptional: "Eleven," "Love Dive," and "After LIKE" established the group as one of K-pop's defining acts of the era, with Wonyoung as its most visible public face. The Korean Business Research Institute's monthly girl group brand reputation rankings placed her first in January 2026, a position she has challenged or held across multiple consecutive periods. Her ambassador portfolio reflects that standing: Miu Miu, FRED Jewelry, Tommy Hilfiger (2025), Bulgari (August 2025), and Barrie (January 2026) all position her as one of fashion's most sought-after K-pop endorsement figures, with a roster that spans accessible street wear and heritage haute joaillerie simultaneously. On REVIVE+ (2026), her solo track "8" marks a formal step toward individual artistic identity beyond the group.