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Latest Articles

South Korea's concert venue shortage is becoming K-pop's next infrastructure crisis
South Korea's K-pop venue shortage is turning into an infrastructure crisis as demand outgrows Seoul's limited arena and stadium supply.

SM Entertainment Just Opened Its First Official Offline Merch Store in China
SM Entertainment has opened SMTown Store Shanghai, its first official offline merchandise store in China, turning K-pop merch demand into a live retail test in one of Shanghai’s busiest commercial zones.

Sumi Jo signs with SM Entertainment for 40th anniversary album Continuum
Sumi Jo joins SM Classics as its first exclusive recording artist, with Continuum set for May and a reported EXO Suho duet adding crossover intrigue.

EXO's EXhOrizon Seoul Run Turns 14 Years Into a Live Reset
EXO turns its 14th anniversary into a live statement with EXhOrizon in Seoul, pairing a long-awaited solo concert return with fresh momentum from Reverxe.

Baekhyun Makes His US TV Debut on The Kelly Clarkson Show With Unreleased "Magic On The Floor"
Baekhyun made his US daytime TV debut on The Kelly Clarkson Show on March 30, 2026, performing unreleased track "Magic On The Floor" following his sold-out Las Vegas concert at Dolby Live at Park MGM.

815 VIDEO Accuses INB100 of Leaving $44K Unpaid for Xiumin's "Overdrop" Music Video
Production company 815 VIDEO has publicly accused Xiumin's agency INB100 of failing to pay 65.96 million KRW for the "Overdrop" music video and teaser, threatening legal action.

NOUERA Hits Career High With POP IT LIKE: 240K First-Week Sales and an EXO Collab That Delivered
NOUERA third mini album POP IT LIKE posted 240000 first-week Hanteo sales, a career high powered by EXO Lay executive production and a music video that broke 10 million views.

2026 Is the Year of Rookie Boy Groups
SM, YG, Lee Soo-man, and Min Hee-jin are all racing to debut new boy groups in 2026. Here is why everyone moved at once, and what it means for K-pop.

EXO's Kai Bags Lacoste and MAC Cosmetics Ambassador Deals in One Week
EXO's Kai locked in Lacoste Korea and MAC Cosmetics China ambassador deals within 48 hours of each other, becoming the first Korean male artist to hold the MAC title.

The Great Escape: The Story Season 2 Is Confirmed and Coming to TVING
TVING has officially confirmed The Great Escape: The Story Season 2, the sixth installment of Korea's most ambitious escape room variety franchise. Yeo Jin Goo is out. Director Lee Woo-hyung is back. The rest of the cast lineup remains TBD.

aespa and Anderson .Paak Drop "Keychain" for K-POPS! Soundtrack
aespa and nine-time Grammy winner Anderson .Paak have dropped "Keychain," a hip-hop, R&B, and funk track from the K-POPS! film soundtrack, produced by Dem Jointz.

EXO's Kai Named LACOSTE Korea Brand Ambassador
LACOSTE Korea has appointed EXO's Kai as its newest brand ambassador. The partnership deepens a collaboration that began at the FW25 Paris fashion show.