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Latest Articles

Kang Hye-won's Japanese Drama Debut in Gimbap and Onigiri Is Her Full-Circle Moment
Former IZ*ONE member Kang Hye-won leads the Netflix and TV Tokyo romance drama Gimbap and Onigiri, with aespa and NCT WISH on the soundtrack. Here's why the show works.

aespa's Winter Donates 200 Million Won to UNICEF and Samsung Medical Center
Winter of aespa donated 200 million won on March 19, splitting the sum evenly between UNICEF Korea and the Patient Happiness Fund at Samsung Medical Center.

K-Pop Takes Over Lollapalooza 2026: Jennie Headlines, aespa and (G)I-DLE Join Lineup
Jennie headlines Lollapalooza 2026 as a solo artist, joined by aespa, (G)I-DLE, and CORTIS for the biggest K-pop showing in the festival's history. Tickets go on sale March 19.

K-Pop Is Selling Noodles Now. And It’s Working.
aespa, SEVENTEEN, Stray Kids, BOYNEXTDOOR, and BTS Jin are now the faces of Korea’s biggest food brands. Korean food exports hit $13.62 billion in 2025, and the K-pop ambassador strategy is the driving force.

KISS OF LIFE Confirms April Comeback With Cryptic "Wh... Is She" Teaser
S2 Entertainment confirms KISS OF LIFE's return with a mystery teaser and "Wh... is she" banner. Their 2nd single album drops in April 2026.

aespa Returns in May With What Could Be K-Pop's Biggest Girl Group Album of 2026
SM Entertainment has confirmed aespa is targeting a May 2026 comeback with what's expected to be their second full-length album, building on five consecutive million-seller first weeks.

HUNTR/X Becomes First K-Pop Act to Win Billboard Women of the Year
EJAE, Audrey Nuna, and Rei AMI make history as the first K-pop act and first group to collectively share Billboard's Women of the Year honor, following their Grammy-winning "Golden" from KPop Demon Hunters.

aespa Returns to Lotte Duty Free as Global Brand Ambassadors for 2026
Lotte Duty Free has reappointed aespa as global brand ambassadors, completing the South Korean travel retailer's K-pop ambassador lineup for 2026.

EJAE Is the Most-Streamed K-Pop Artist in America
Luminate data confirms EJAE posted 2.1 billion on-demand streams in the US in 2025, more than any other K-pop act. HUNTR/X, Stray Kids, and BTS round out the top ten.

Hearts2Hearts Makes History: "The Chase" Hits 100 Million Streams on Spotify
Hearts2Hearts became the first K-pop girl group from the 2025 debut class to hit 100 million Spotify streams, with their title track The Chase crossing the mark on March 9, 2026.

aespa and RIIZE Are Scoring Kill Blue: K-Pop Takes Over Anime Season
aespa opens and RIIZE closes Kill Blue, the TV anime adaptation of Tadatoshi Fujimaki's Shonen Jump manga. Both songs drop as the series prepares to premiere April 11 on TV Tokyo.

Hearts2Hearts Beats BLACKPINK for First-Ever M Countdown Win
Hearts2Hearts claimed their first M Countdown trophy on March 5, defeating BLACKPINK's "GO" with 9,389 points to 8,239. SM's rookie eight-member group is officially on the map.



